Folly identifies your plant, checks its health, then builds care around its room, site, weather, setup, and care history.
Care Today
On trackPlant Checkup
Likely stress signs found
Weather Watch
3 plants may need attention
Adaptive Reminder
Watering moved by 2 days
A scan becomes a care plan, a reminder rhythm, a weather safety net, and better recommendations over time.
Scan
Start with a photo and turn the result into care context.
Checkup
See likely causes, care tips, and practical next steps.
Smart Care
Use room, site, pot, light, soil, season, and care history.
Weather Watch
Show alerts when local conditions may affect your plants.
Discover
Recommend plants shaped by your space and collection.
Folly connects plant data, site data, room context, weather, care history, and discovery signals so advice feels specific instead of generic.
Free users get useful care guidance and basic reminders. Pro unlocks the adaptive layer for smarter schedules.
Smart Care setup
Next reminder
Watering shifted after cooler weather.
Real-home context
Room and site stay part of care.
Folly brings the strongest care signals together: plant health, rooms, sites, weather, reminders, notes, and personalised recommendations.
Weather Watch
Folly watches your plant sites and surfaces alerts when local conditions may affect the plants you keep.
Weather risks are matched to plant tolerances where possible, with calm in-app cards when conditions are normal and action checklists when they are not.
London site
Cold night expected
3 outdoor plants may need attention.
Plant Checkup
Scan troubled leaves or stems to see likely causes, symptom notes, care tips, and recovery guidance.
Folly uses careful, practical language: likely causes, signs to watch, and suggested care actions.
Plant Checkup
Discover for You
Get personalised plant picks shaped by light, care difficulty, pet safety, site, season, and your growing collection.
Discovery is free and should feel useful before the user even adds another plant.
Discover feed
Calathea
Fits your bathroom
Hoya
Good for bright indirect light
Parlour Palm
Easy care
Peperomia
Pet-safe option
Identify a plant, then open care guidance that connects to your garden.
Detailed care guides for water, light, soil, humidity, toxicity, growth, and more.
Basic reminders are free. Pro adds adaptive timing around plant needs and conditions.
Manage one site for free, or up to five homes and growing spaces with Pro.
Organise plants across up to 20 rooms for easier filtering and care.
A private diary for each plant: photos, notes, observations, and scan history.
A crisp daily checklist of every care task across your entire collection.
Pro monthly guidance for seasonal care, prevention, and changing conditions.
Planned features are shown separately so launch promises stay clear.
Measure light levels and match plants to the right spot.
Water guidance that accounts for plant, pot, room, and growing conditions.
Location-, room-, and garden-aware suggestions for what to grow next.
The free plan covers identification, detailed care guides, basic reminders, rooms, and personalised discovery. Pro unlocks the adaptive layer: Weather Watch, Monthly Plant Notes, Adaptive Reminders, richer checkups, and more scans.
Identify plants, explore detailed care guides, use basic reminders, organise rooms, and discover better plant picks.
Billed annually at £35.99
Top up for extra Snap & Know identifications or Plant Checkups. No subscription needed.
Starter Pack
5 credits
Explorer Pack
10 credits
Power Pack
20 credits
Final in-app pricing may vary by region and app store.
Many plant apps can name a plant or send a reminder. Folly connects scans, checkups, weather, rooms, sites, care history, and recommendations.
| Care capability | FFolly | Typical ID-first apps | Typical reminder apps |
|---|---|---|---|
| Plant identification | |||
| Plant health check with next steps | |||
| Adaptive care by site, room, season, and setup | |||
| Weather Watch alerts and checklists | |||
| Personalised discovery | |||
| Garden Spaces and rooms | |||
| Care Today and reminders | |||
| Plant Journal | |||
| GBP-first launch pricing |
This is a positioning summary based on public app-store and website descriptions reviewed in June 2026. Competitor features, pricing, and plan limits may change.
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